Lately, I've been co-writing a lot of web commercials. One of our latest projects, for Genesis Assessments (a pre-hire assessment company), involves a rebranding of their site and new videos...
How to Get to Sesame Street
There’s no greater pre-schooler’s program than Sesame Street. It paved the way for children’s programming, puppetry on television, educational television and the list goes on. Not to mention it’s been on since 1969.
There’s a fantastic, behind the scenes interview with head puppeteer Joey Mazzarino and company over at Nerdist. I’m just getting into it, but wanted to post about it while I have a chance.